FOUNDER OF MY PEAK CHALLENGE (MPC)
In 2015, Sam founded My Peak Challenge (MPC), a global community-driven initiative that combines fitness, personal growth, and philanthropy. The program encourages members to set and achieve personal goals while raising funds for charitable causes. Since its creation, MPC has inspired thousands worldwide and raised millions for charities, particularly those focused on cancer research, blood cancer support, and environmental sustainability. Sam's vision for MPC reflects his belief in the power of community and collective action to create meaningful change.